AI for SMBs Weekly

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Tags: generative ai

Showing 9 results:

Q4 Revenue Acceleration

You're staring at year-end revenue targets that seemed achievable back in January but now feel like a stretch with just 120 days left. Meanwhile, your biggest prospects are starting to mention "budget cycles," "holiday schedules," and the dreaded "let's revisit this in Q1." Sound familiar? For ma...

by justin massa — Sep 11, 2025 chatgpt claude customers gemini generative ai justin massa. marketing revenue

AI-Enhanced Customer Journeys

You know that sinking feeling when you realize a promising lead went cold, but you have no idea why. They downloaded your lead magnet, opened a few emails, maybe even visited your pricing page twice. Then... nothing. Radio silence. Meanwhile, your biggest competitor seems to have a sixth sense ab...

by Justin Massa — Sep 04, 2025 chatgpt claude customer experience customer journey gemini generative ai journey mapping

AI-Era Performance Reviews

Your star employee just shipped three customer-facing improvements this quarter using AI tools you've never heard of. Another team member automated a process that used to take the whole team two hours every week. A third person solved a client problem by building a working prototype in an afterno...

by Justin Massa — Aug 28, 2025 chatgpt claude customers gemini generative ai justin massa. marketing revenue

Annual Planning

It's late August, and that familiar knot is forming in your stomach. Annual planning season is approaching, which means endless spreadsheets, optimistic revenue projections that everyone knows are fiction, and meetings where nobody says what they're really thinking. You know the drill: Last year'...

by Jusitn Massa — Aug 21, 2025 chatgpt claude customers gemini generative ai justin massa. marketing revenue

Evaluating New AI Models

In the past few weeks, Anthropic quietly released Claude 4.1 and OpenAI grabbed headlines around the world with their long-awaited release of ChatGPT 5. Based on early reactions, the vibes with both new models feels off. But "vibes" is not the only way to evaluate a new AI model. The pace of re...

by Justin Massa — Aug 14, 2025 chatgpt claude customers gemini generative ai justin massa. marketing revenue

AI-Native Employees

Welcome to AI for SMBs #22! This week's post is different. Instead of our usual step-by-step guide, I wanted to share some thoughts sparked by two posts I've found myself forwarding constantly over the past few weeks. The first is Elena Verna's "The Rise of the AI-Native Employee" about her exper...

by Justin Massa — Aug 07, 2025 chatgpt claude customers gemini generative ai justin massa marketing revenue

Smart Vendor Management

Your marketing agency just delivered another "campaign" that looks suspiciously like last month's work but with slightly different colors. Your IT vendor takes three days to respond to urgent requests, yet their contract auto-renewed six months ago. Your biggest supplier raised prices 15% with tw...

Jul 31, 2025 chatgpt claude customers gemini generative ai justin massa marketing revenue

Documenting + Improving Process

Your newest team member started three weeks ago and is still asking the same questions every day. "Where do I find the client files again?" "What's the approval process for expenses under $500?" "Who handles vendor payments when Sarah's out?" Meanwhile, your most experienced employee just announc...

Jul 24, 2025 chatgpt claude customers gemini generative ai justin massa. marketing revenue

Intelligent Hiring

Your star employee just quit, and you need to hire their replacement fast. You dust off the job description from when you hired them two years ago, update the salary range, and post it online. But here's the problem: that job description was written for a different world. A world where AI couldn'...

by Justin Massa — Jun 05, 2025 chatgpt claude gemini generative ai hiring innovation job description