AI for SMBs Weekly

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Smart Customer Service

Pro tip: Don't feel like reading this whole post? Prompt any frontier AI model to walk you through this approach step-by-step and then paste the entirety of this text in. Works great :) ~ You just responded to another customer complaint at 9 PM on a Saturday. Your inbox shows 47 unread support ti...

by Justin Massa — Jun 12, 2025 chatgpt claude customer service gemini generativeai optmization ticketrouting

Intelligent Hiring

Your star employee just quit, and you need to hire their replacement fast. You dust off the job description from when you hired them two years ago, update the salary range, and post it online. But here's the problem: that job description was written for a different world. A world where AI couldn'...

by Justin Massa — Jun 05, 2025 chatgpt claude gemini generative ai hiring innovation job description

Competitive Intelligence

Your biggest competitor just launched a new service that looks suspiciously similar to the idea you've been developing for months. Another rival seems to have automated their customer service overnight, dramatically cutting response times. A third competitor is suddenly appearing everywhere on so...

by Justin Massa — May 29, 2025 agility chatgpt claude competition competitiveintelligence deepresearch gemini strategy talent

Optimized Pricing

Your costs have increased substantially over the past year. Raw materials are up 12%, labor costs have climbed 8%, and those ?!?!? tariffs we discussed in issue #6 have added another layer of complexity. And don't forget about inflation... You know you need to adjust your prices, but how much...

by Justin Massa — May 22, 2025 chatgpt claude differentiation gemini generativeai low cost playingtowin pricing strategy

Awesome Meetings

Meetings have tripled in the past four years, and the vast majority of us label most of them "unproductive. For SMBs with limited resources, every wasted meeting hour is an hour not spent growing your business. But what if meetings could actually drive your business forward instead of holding...

by Justin Massa — May 15, 2025 chatgpt claude gantt gemini highimpactmeetings kanban meetings projectmanagement transcripts

Seamless Onboarding

Your new hire shows up on Monday morning, eager to make a difference 😊. Then they spend their first week hunting down passwords, scrolling through outdated wikis, and watching months-old recorded onboarding and process presentations that leave them 😵‍💫. A key team member drops out mid-project 😬...

by Justin Massa — May 08, 2025 benefits chatgpt claude gemini generativeai hr humanresources onboarding projectmanagement vibecoding wiki

Understanding Customers

Every business knows they should be doing more with the mountains of customer data they collect, but few have the time or resources to analyze it properly. There is gap between collecting feedback and actually using it to improve your customers' experiences. With generative AI, you can transform...

by Justin Massa — May 01, 2025 chatgpt claude customerexperience customerinsights feedback gemini generativeai smb

Building Jigs

The term "jig" comes from woodworking—it's a custom-built tool usually made from scrap wood that ensures consistent, precise results when making repeated cuts. In the world of generative AI, jigs serve the same purpose: low-investment, custom tools that guide AI to produce consistent, high-qualit...

by Justin Massa — Apr 24, 2025 artifact chatgpt claude customgpt gem gemini generativeai notebooklm

On-Brand Content

You're staring at an empty content calendar, knowing you should be publishing regularly to stay relevant with your audience. But between running operations, managing clients, and handling financials, finding time to create thoughtful content can feel impossible. When you do make the time, you spe...

by Justin Massa — Apr 17, 2025 brand brandvoice chatgpt claude content gemini generativeai

Mitigating the Impacts of Tariffs

President Trump has implemented sweeping tariffs that will fundamentally reshape global trade patterns. On April 2, 2025, he signed an executive order imposing a 10% baseline tariff on almost all imported goods, with higher "reciprocal tariffs" of 11-50% on countries with trade deficits with the ...

by Justin Massa — Apr 10, 2025 cashflow chatgpt claude gemini generativeai scenarioplanning tariffs

Supercharged Project Management

You know the feeling – you're sitting in yet another project status meeting, silently calculating how many hours are being wasted as team members report on tasks in excruciating detail. That saying this meeting could have been an email can now also go this meeting could have been me talking to AI...

by Justin Massa — Apr 03, 2025 chatgpt claude gemini generativeai kanban projectmanagement

Capturing Transcripts

Active listening and taking high quality notes have long lived in an inherent tension. Fully capturing what your client, customer, or coworker said is critical, but so is looking them in the eye and making sure they know they were heard and understood. Fortunately, you no longer have to choose. ...

by Justin Massa — Mar 27, 2025 chatgpt claude gemini googlemeet meet teams transcripts webex zoom

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